Tuesday, May 10, 2011
Blizzard is doomed
I just wanted to get this commentary in before the rest of the blogosphere jumps in on it: Blizzard is doomed, doomed I'm telling ya! They are losing subscribers to World of Warcraft! In yesterday's investors earning call they had to admit that instead of having 12 million subscribers, they are down to 11.4 million. That is a full 5% drop from the peak!!!! If they continue losing 150,000 subscribers per month, the last player will leave in summer 2017.
Clearly Blizzard is on the way to ruin, and the devs will soon have to sleep under bridges and warm themselves on campfires. Fortunately Activision has a lot of paper they can burn: 1,450,000,000 crispy dollar notes, their revenue for the last financial year. That should keep them warm for a while.
Oh, and the Diablo 3 beta will launch in Q3 of this year.